Why You Should Never Use Pure Black for Text or Backgrounds
Did you know that pure black text can cause eye strain? A survey found that “58 percent of adults in the U.S.” have experienced eye strain from working on computers.
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Articles on optimizing text and images
Why You Should Avoid Bright, Saturated Background Colors
Are you choosing colors for your interface that strain the user’s eyes? If you’re using a bright and saturated color for your background, you’re making it hard for users to keep their eyes on your page.
How You Can Aid User Scanning by Using Eyebrow Headlines
Are you writing your marketing headlines the way users read online? An eye-tracking study found that most users don’t read entire headlines.
How Letterspacing Can Make All Caps Easier to Read
All caps text is like a spice, you don’t want to overuse it. A little can go a long way when you use it on content and menu headings to contrast it from body text.
Why Your Gray Text Should Never Exceed 46% Brightness
The color gray comes in many different shades. You can find them on different elements across most sites. Dark gray is often used for headings and body text.
How We Made Our Client’s Site Accessible by Law
It was another day at the office until we got a unique request from a new client. We were used to clients asking for us for an “engaging” website.
Why Circular Profile Pictures Accentuate Faces
What shape are your app’s profile pictures? Chances are they’re square. A square isn’t the best shape to use because it makes it hard to visually process faces.