by anthony on 01/12/12 at 12:35 pm
Usability testing has never been easier with UserTesting. They were generous to offer three UX Movement readers free usability tests. They chose the three people who left most creative responses in how they would use the usability tests. These usability tests will go a long way in measuring your site performance on users.
The winners of the UserTesting giveaway are:
1st place – Jessica
“We have so much noise on our two most trafficked pages. I want to know where people are getting lost and/or giving up. How they are or are not finding the things they want.
Ultimately, I want to streamline my sales cycle and I need to know what aspects of the design are getting in the way.
2nd place – John
“I like the idea of User Feedback. I have created a site that is starting to get traffic, but the analytics state that the visitors aren’t taking the paths that I layed out for them. I am going to set up some A/B testing, but, that takes time and still may not be sure if we are converting as many visitors as possible.
Any help would be appreciated.”
3rd place – Kris
“I would test trustseals and certification seals BEFORE I purchase them. And figure out which one is actually worth my money. When they range from a couple of hundred dollars a year to thousands it seems like we purchase these all on emotion. It would be good to get real user feedback on what they think of it in the real context and if they even notice them!
I would also test out my competitors and see if the users pick up on the trustseals and what their comments are.
Since trustseals are ongoing and you spend it every year then it would be prudent to know which ones are going to work before. You spend the money.”
Thanks to those who participated, and a special thanks to UserTesting for making this giveaway possible!