Win 3 Free Licenses from Visual Website Optimizer
by Paras Choopra on 05/09/11 at 9:14 am
Visual Website Optimizer is proud to offer 3 free annual licenses of Visual Website Optimizer (worth $588 each) to UX Movement readers for free.
Visual Website Optimizer is an A/B testing tool that allows you to easily create and test different versions of your website landing page on incoming visitors. After inserting a small code snippet on a page, you can start showing the different versions randomly to website visitors. For example, if you have two versions of a webpage, version A and B, 50% visitors will see version A and other 50% will see version B. This allows you to see which version has a higher conversion rate or generates more revenue.
Over 7500 businesses and people use Visual Website Optimizer worldwide. These include big brands such as Microsoft, Groupon, FourSquare, 99Designs, Rackspace and etc. The tool provides an easy to use WYSIWYG editor for creating different versions of a website. It’s a drag-and-drop tool where you can select, edit, hide, remove, move and resize different elements on the page (headlines, images, forms, tables, etc.). Have a look at the two-minute video below to see just how easy you can create an A/B test.
Powerful A/B Testing Tool
The tool is full of features which will get you hooked to A/B testing. Here are some of the notable features:
- Multiple Test Options - A/B testing, multivariate testing and split URL testing.
- Multiple Conversion Goals - visits to a page, clicks on a link, form submissions, user engagement, etc.
- Heatmaps / Clickmaps - see which parts of page get the most clicks.
- Revenue Tracking - see which version of your website landing page generates maximum revenue (not just maximum conversions).
- Segmentation and Behavioral Targeting - show different versions to different visitors based on their search, referral URL, ad campaign, OS/Browser and many other variables.
- Full support for HTML/CSS/Javascript/jQuery editing - you are not limited to WYSIWYG editor; you can use the tool’s advanced mode to make advanced changes
- Google Analytics Integration
- Plugins for WordPress, Drupal and Joomla
There are tons of other features. See the complete feature list to get a better idea.
Case Studies
Visual Website Optimizer has 20+ elaborate A/B testing case studies on its website. You will be surprised to know how even little changes can have a huge impact on sales and conversions. The following are some of the most interesting case studies:
- Hyundai increases leads by 62% – by doing a multivariate test, they added a new button, larger car image and changed their text description.
- Human photos double conversion rate – their A/B test revealed that adding human photos on a page increased conversion rate by 100%
- Vendio, an Alibaba company, increased form signups by 60% – by removing the signup form, they increased their conversion rate.
There are many more real case studies on the website which prove just how useful the tool is for increasing sales and conversions. Every case study has screenshots of variations tested, so we are sure you are going to learn a lot from them, and use the ideas there to do A/B testing on your own website landing page.
Win 3 Free Annual Licenses
Now here’s the juicy part of the post. Visual Website Optimizer’s pricing starts at $49/month. We are giving away 3 free annual licenses of the tool (worth $588 each). To enter the giveaway, leave a comment below telling us where you plan to use Visual Website Optimizer. Three randomly chosen readers will win an annual subscription each!
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Paras Chopra is founder of Visual Website Optimizer, a simple A/B split and multivariate testing tool. Used by 5000+ companies worldwide, it allows marketers and designers to create A/B tests and make them live on website in less than 10 minutes. |
Catalin
May 9th, 2011
I just created my account, I’d really like to win the subscription. I used Google Website Optimizer with a multivariate test, but I am still working on improving my conversions (now to about 9%).
Richard
May 9th, 2011
I created an account too, and I plan to use to improve my webstartup conversion rates!
Aivars
May 9th, 2011
I’m working on a new site (nowadays called a startup) and I’m sure I’ll have uses of the optimizer once the site is finished.
Percy
May 9th, 2011
I plan to boost sales of various products through various landing page and other A/B tests.
Samir Fors
May 9th, 2011
I would really like having this tool at hand, since big re-design projects are popping up from all angles..
Jerome
May 9th, 2011
Fe a/b testing and heatmaps
bactisme
May 9th, 2011
I have more than 10 websites and optimisation is capital
Devon
May 9th, 2011
Our design team could use a tool like this to greatly accelerate their growing capabilities. We have dozens of sites and being able to improve just one could improve our ROI big time
Tommy
May 9th, 2011
If I win I’m planning to A/B test my dating landing page!
Rob
May 9th, 2011
I plan on using to test a medical website for the ohio state medical center. The site is continously changing and a testing tool would be great.
Oriol
May 10th, 2011
I want it to optimize our inscription forms for our trainings
Naomi Niles
May 10th, 2011
I love vwo. I’ll be using it on our site and clients sites too. thanks!
Stoyan
May 10th, 2011
The first free license is for me. I leave the next four to others
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Richard
May 10th, 2011
I would use it to show to my manager that VWO is a valuable tool to optimise conversion and well worth the money!
AnshuR
May 10th, 2011
mpressive!! Never tried Visual Website Optimizer, hope it may help to overcome my issues.
Gagandeep Gill
May 10th, 2011
I tried the Wingify / Visual Web Optimizer tool (http://visualwebsiteoptimizer.com/) for A/B Testing and found it was very simple to setup. It is free for first 30 days with all features after which there is a minimum monthly cost of $49 depending on the test complexity and sample size. This 3 minute video (http://www.youtube.com/watch?v=s98EEV4uYN8) explains how to setup a A/B test. It simple requires us to enter the website URL after which it assigns the current design as the ‘Control’ case for A/B Testing. We can easily edit/move visual elements on the website by a simple click to create various Test Cases. The next step involves defining the button or link on which a click should be considered a conversion. The last step involves adding a javascript snippet to the webpage on which the test has been defined and testing to see whether it has been added successfully.
Have been recommending this tool to all my clients ever since i discovered it, sadly my trial period expired a few days ago. Could really use the free licence to train my clients during presentations.
@gsgill187
Gary
May 10th, 2011
I work and am responsible for running a number of mainstream partner retail sites and this tool is in my opinion streaks ahead in terms of value for money and ease of use compared to the big players such as Maxymiser and Autonomy.
C Asghar
May 10th, 2011
Great tool to manage if you plan for any new startup .
Simon
May 10th, 2011
I’d love to prove to our marketing team tham im right!!
Praveen
May 10th, 2011
I would like to test landing page and a community site with contests and Q&A
Brad Dickason
May 10th, 2011
Hey Paras, have been following you guys since you first started posting on HN
Cool to watch you grow!!
My wife and I own a hair salon in NYC and we’re faced with the unique problem that all of our traffic online has to be converted into ‘offline’ traffic in our salon! So we are working on a new design (http://bloombeautylounge.com/testsite) and will need to rapidly test and prototype different ways to convert our online visitors to convince them to come into the salon… and then figure out a good way to track them!! The best way to do this, IMO, is to use Visual Website optimizer and a/b test the crap out of our tracking ideas
Keep up the good work!
Steve French
May 10th, 2011
I intend to use it for Stronico.com
Matthew Friske
May 10th, 2011
Our company is planning on creating a testing culture for all of our clients so having a product that lets people with a no coding background perform tests is key to this environment.
Droudable
May 10th, 2011
You rock. I totally love your tool. Greetings from Germany.
David Cornish
May 11th, 2011
I’d love to use it across the sites at ivpbooks.com (www.ivpbooks.com, equip.ivpbooks.com and trade.ivpbooks.com) so that we can improve our service to our visitors.
Andrea
May 12th, 2011
I’d really love one for my new website
Davide
May 13th, 2011
Hi there,
I am Davide, working as a UX Architect based in London, I do use GWO, but I would love to try thoroughly Visual Web Optimizer as it really stands out of the crowd!
Zen Web Services
May 23rd, 2011
Thank you for this i had not heard of this software yet but certainly would love to try it.
lenamtl
May 26th, 2011
I’m working on a big project that will required this kind of tool,
Thanks
Oscar Lito M Pablo
May 28th, 2011
Visual Website Optimizer looks like a really excellent testing tool I can use to optimize conversion on the landing page I’ll be creating for a product I’m developing.
I especially like the case studies the site provides – they’re a great help in determining how I’ll proceed with my own testing and conversion optimization.
jon
May 31st, 2011
Looks awesome! Definitely looking forward to trying this out on a few new sites. It will be interesting to see how it works compared to GA. Winning
Jeff Schmitz
Jun 3rd, 2011
Not sure if its too late, but I’d heard great things about VWA and would love to try it.
Oscar L
Jun 7th, 2011
I would love access to such a great tool. I have a project for the USAF where we will be conducting A/B testing.